eCommerce in China.

eCommerce in China

Web Presence in China (WPIC) presents the 5-part series “eCommerce in China”. With over 12 years of experience and more than 300 successful cases, WPIC shares all the insights and secrets of managing the most complicated eCommerce market in the world. Everything you need to know about the Chinese online market, from an overview and practical advice to software suggestions, will be covered…

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Email Marketing in China

Email Marketing in China

  Email marketing in China is one of the most cost effective forms of digital advertising. In China, Email Direct Marketing (EDM) makes up a large share of the advertising industry. It is important to account for several things when planning an email campaign. Anti-spam regulations, EDM service providers, cultural adaptability of visuals and content as well as complementary means of co…

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Beijing 2022 Winter Games & China Firewall

The 2022 Beijing Games The Winter Games offer a global platform for brands to leverage the excitement to a worldwide audience, potentially driving huge revenue and publicity in a variety of industries. Millions of people gather together to watch the games and cheer for their country, while spending billions on various products and services. One of the key principles to be successful at a…

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Digital Advertising in China

  Digital advertising in China is on the rise. Most businesses have already transitioned to digital advertising as opposed to traditional efforts. As a professional provider of digital marketing services, Web Presence in China would like to share some facts and insights about online advertising in China. With over 15 years of expertise in IT and digital marketing, WPIC has had outstand…

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4C’s Marketing mix. Mainland China.

4C’s Marketing mix [Consumers, Cost, Communications, Convenience] gives an opportunity to get into customers’ shoes and look at the market from their standpoint. Whether you are a service provider or a global manufacturer, this model provides the guidelines you need to make your market share grow in China. Consumers. Firstly, find out what the customers’ needs and wants are. In other wo…

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Get to the Top of the Chinese Online Space

Chinese online space

Today, China has the largest digital marketplace (700+ Million online), and is expected to grow at a rate three times faster than the rest of the global retail industry. For businesses that want to be a part of the Chinese online space it is critical to have a local website.  Domain .cn Having a local domain will give businesses an opportunity to communicate with their audience in the way th…

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Happy Chinese New Year!

Chinese New Year: Traditions The Chinese New Year is the most celebrated holiday in China. In 2017 it will take place on January 28th, 2017. It is also known as the Spring Festival in China, and will last from January 27th to February 2nd. 2017 is the year of Rooster. Roosters are believed to be hardworking, talented and courageous. The purpose of celebrating this holiday is to celebrate th…

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2017 Trends in the Chinese Online Market

As 2017 has just started, it is a great time to talk about predictions and trends in the Chinese online market for the coming year. As a leading full service digital marketing agency, specializing in helping companies that are looking to enter China and/or those that are already operating in the Chinese market, we want to share with you some of our observations of what will be trending in this n…

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