8 WeChat eCommerce Insights.

WeChat eCommerce

  WeChat eCommerce is booming. WeChat gives an opportunity to set up a store inside the app and sell products inside the platform. With the rising popularity of WeChat, there are a lot of advantages for brands selling online. Here are 8 insights about the WeChat app and its possibilities: 1.   WeChat offers its own payment system. WeChat wallet allows customers to shop on the app an…

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WeChat CRM

WeChat CRM

  WeChat & CRM WeChat currently boasts 1.1 billion registered accounts and over 600 million daily active users. The digital age offers companies many, new and exciting ways of reaching their customers. No longer are brands forced to solely focus on methods such as: billboards, television/radio advertisements and contests or giveaways. With the rise in internet connectivity and t…

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Counterfeiting in China: Arc’teryx Case

Counterfeiting in China

  Counterfeiting in China China eCommerce is growing at an exceptional rate. The digital world offers huge growth and opportunities for brands and companies on a global scale. However, along with all the potential possibilities available to brands, there is the added threat of ‘fake’ or ‘knock-off’ products. Counterfeiting has been a problem global brands have faced for many years.…

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Counterfeit products in China.

Counterfeit products in China

  China’s counterfeit issue is famous all around the world. Millions of fake products are produced and distributed every day in the mainland. This issue has been addressed for many years now, but not much has changed. There are countless markets in China that sell fake goods. With the rise of the eCommerce industry counterfeit products also went online. As a result, online platforms di…

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Trademark Protection in China

trademark protection in China

  Counterfeit & Grey Market However attractive and lucrative China may be for global brands, it still poses a threat in its large grey/counterfeit market. China is well-known for its fake and counterfeit products. They are often sold at a far lower price than real, branded goods. The quality and authenticity of counterfeit products within the Chinese digital space are constantly…

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5 Interesting Facts About Baidu.

facts about Baidu

    Baidu is the largest provider of internet search solutions and online marketing services in China. Here are 5 interesting facts about Baidu: 1)   Baidu is the largest search engine in China. Baidu accounts for over 70% of search engine market share in China. It does have competitors; however, they are too small in size and revenue to compete with Baidu. Over 90% of Ch…

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How to advertise on Baidu?

How to advertise on Baidu

  The Chinese online space is huge and is expected to double in the next 10 years. Baidu, China’s leading  search engine helps over a billion people find and research information on the internet. It holds tremendous opportunities for businesses and brands operating online. Organic search is not the only way to be found on Baidu. Pay Per Click (PPC) is another effective way to reach out…

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What is Baidu?

What is Baidu

It’s hard to imagine a world where Google isn’t the king of search. For years people in western society have relied on Google for assisting their everyday lives. Google has grown to become much more than a search engine. Users rely on it not only to find information, but also as a powerful language translating platform, a highly accurate and detailed navigation tool as well as a popular email…

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7 Reasons to Use a China Digital Marketing Agency!

China digital marketing agency

The Chinese Market In a country where consumer tastes and preferences are constantly changing, the need for brands and companies to understand their target customer has become increasingly essential. In 2013 China became the second largest economy in the world, behind only the United States. Over the past decade, China’s economy grew 7 times as fast as the United States (316% growth vs 43%).…

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WeChat Wallet – no cash, no card.

WeChat wallet

Arguably the world’s largest eCommerce market, China,is leading the race in deploying exciting and powerful mobile commerce programs and software. These advanced developments can be seen in the highly popular app ‘WeChat’; currently the most popular app inside of China with over 1.1 billion active users. Often dubbed the ‘Whatsapp’ of China, WeChat is actually a far more advanced and powerful a…

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